Sustainable Tourism Law

FROM TOURISM TO SUSTAINABLE TOURISM 75 Studies on Sustainable Development: a management and economic approach. A specific approach: Interdisciplinarity and Cases Studies Sustainability became a vast field of studies 74 . And a new branch of the discipline of economics was founded 75 . The same happened in management and business administration 76 . Moreover, the idea of raising a social responsibility reached even Corporation Law, with the concept of Corporate Social Responsibility 77 . Sustainable Development, before being a Tourism concern, was approached and studied by other branches of the Human Sciences. A case by case research method is typical of sciences connected to economic and management studies. Economics need data and surveys. It is not surprising that important studies on sustainability are directed to specific fields and experiences and to specific topographical places, from paradise islands to overcrowded metropolises. Ecology, protection of the environment, sustainability and public opinion Sustainability, Environmental protection, Green economy, Recycling, Renewable Energy, Corporate Social Responsibility are concepts appropriated by the majority of the public opinion and have become part of our culture and behaviour. The fact that ecology and global concerns had a significant reach with the public opinion is well represented and expressed in Al Gore’s An inconvenient truth 78 . Consumers became concerned about ecology and sustainable products and services in their everyday life.They also became concerned about sustainability in their vacations and travels, and therefore in a sustainable tourism. 74 Again, the bibliography is impressive. See, among others, Peter N. HESS, Economic Growth and Sustainable Development , Routledge, London, 2013; A.R.G. HEESTERMAN – W.H. HEESTERMAN, Rediscovering Sustainability , Gower, 2013; Ken HICKSON, Race for Sustainability. Energy, Economy, Environment and Ethics , World Scientific, Singapore, 2013; Jeffrey D. SACHS, The Age of Sustainable Development , Columbia University Press, New York, 2015. 75 Kenneth BOULDING, The economics of the coming Spaceship Earth, cit., AA.VV ., Sustainable Entrepreneurship and Investments in the Green Economy , Andrei Jean Vasile and Domenico Nicolò Editors, IGI Global, Hershey, 2017. 76 P. D. JENNINGS & P. A. ZANDBERGEN, Ecologically sustainable organizations: An institutional approach , in Academy of Management Review , 1995, 20(4), page 1015-1052. 77 Corporate Social Responsibility refers to “the ethical principle that an organization should be responsible for how its behaviour might affect society and the environment”. See AA.VV ., Corporate Social Responsibility Strategy, Communication, Governance , Andreas RASCHE – Mette MORSING – Jeremy MOON Editors, Cambridge University Press, 2017. In Italian, Carla GULOTTA, Responsabilità sociale d’impresa e regole del commercio internzaionale, in La responsabilità sociale d’impresa in tema di diritti umani e protezione dell’ambiente – Il caso dell’India , Mariarosa Cutillo,., Rebecca Faugno, -Tullio Scovazzi, Editors, Milano, Giuffrè, 2012. 78 Al GORE, An Inconvenient Truth: The Planetary Emergency of Global Warming and What We Can Do About It , Rodale, New York, 2006; Italian edition Una scomoda verità. Come salvare la terra dal riscaldamento globale , Rizzoli, Milano, 2007.

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